A POP-UP STORE 'LUSH'
A pop-up store project for a brand 'Lush'. Lush is a cosmetic brand in the UK and it is famous for its organic and eco-friendly process of making their product.
Site : SSAMZIE ROAD :38, Gwanhun-dong, Jongno-gu, Seoul, Korea
Ssamziegill is a comprehensive shopping center located in Insa-dong, Seoul. It houses over many stores on four floors above the ground that are connected by spiral staircases with the open celling. As this unique was designed in such as way by charming alleys in the form of a spiral-like stairway, I thought that the open area of the center seems suitable for pop-up stores.